Use Cases: Webinars
Risk Management
Business Challenge
There is a profile of traders that brokers need to consider: those who have some knowledge of trading, have real accounts but have not been active. This could be due to a losing streak and a lack of confidence, or because they lack a specific strategy that gives them the confidence to trade. The challenge, essentially, is to reactivate accounts that have been inactive for a certain period.
Solution
We have two special webinars for this type of client. One focuses on teaching one or two trading strategies, while the other covers backtesting and risk management. By the end of these webinars, traders will be able to take action by initially testing the strategy on a demo account, performing backtesting, and then resuming trading on their real account.
Results
Participants
0
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Accounts that resume activities after 2 weeks
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